Today, I’ll answer one of the biggest questions in business.
Read this blog post entirely and you’ll discover one of the success secrets in business.
QUESTION:
“Jon, I have a t-shirt printing business and I can’t sell them. How can you help me?” – JM
ANSWER:
Hey JM. What you need to understand is this…
Business is about exchanging of value.
Nung unang panahon na hindi pa uso ang pera, people exchange goods.
Let’s say, ako ay may farm ng manok na pang fried chicken.
At ikaw naman e magsasaka at may malaking bigasan.
Kung gusto ko ng isang sakong bigas, bibigyan kita ng limang manok bilang kapalit.
The problem with that system though is there’s no accurate measurement of value.
Meaning, walang malinaw na basehan kung ano nga ba equivalent value ng limang manok?
Maari kasing sa ibang manukan, sabihin nila na apat na manok lang ang equivalent ng isang bigas.
Maaring magkaroon ng dayaan or lamangan.
Malinaw ba?
So people created money and the market knows what value of money is. Instead of paying someone with goods, you just need to pay them money.
Sa negosyo, when you’re selling something, your prospect, in their heads they’ll ask… “Is this worth the amount of money he’s asking for?”
If you can’t prove to a prospect that your t-shirt or whatever goods you’re selling is not worth the tag price you’re asking, hindi ka makaka benta.
Does it make sense?
Remember, business transaction is about exchanging of value.
So your job as an Entrepreneur is to answer this BIG question…
“How can I package and sell my product so that in the eyes of my prospect it’s worth the amount I’m asking for?”
Many aspiring Entrepreneurs don’t even ask themselves this question.
Akala nila, porket maganda ang product people will automatically buy from them.
No! No! No!
You my friend have to learn how to market your t-shirt business so you can prove to your target market that it’s worth of the tag price.
Let me know your thoughts below.
Hi Jon, been following your emails and they make sense.
Am with the banking industry for 25 f**cking years!!! Am a single parent with 1 dependent and this makes my parents afraid if i quit…so am I. I will lose my fixed income… my fixed income which makes me a slave to credit cards and salary loans!
Since I am a single parent and my salary cant cope up for our daily expenses…i have other sidelines. the major sideline i had was a spa…i put one in my house, i have 1 therapist since it is only inside the subdivision. But i got a problem with my therapist so i closed my spa.
I still have other sidelines like soap making, perfume making, t shirt selling, and am into network marketing which i want to focus on… Am more enjoy selling my wares than the bank’s products and services hehe… i dont sell inside the bank, only to my co workers and not to clients… my customers only pick up the goods in the bank.
If i quit my job, i might lose my “network”… and other fears related to…
hope you could give me a sound advice like you do to the others…
thanks a lot and more power!
Hi Agnes.
You don’t have to quit your job to start a business.
That’s not “Cautious Entrepreneurship”.
My advice, always, is to start a part-time business and only quit if your business can replace your salary. Use your job as your safety net.
Hindi madali, but definitely possible.
With this approach, you’re not taking unnecessary risks.
Nasubukan ko na din ang pagbenta ng t-shirt. Advantage ko I do the designs or personalized, mostly I only sell to certain groups of buyers na may parehas ang interests, example: online gamers – may mga guild or groups. So I made a design for their groups. Ang challenge ay yung paghahanap ng mapagkakatiwalaang supplier na may magandang quality ng t-shirt at printing production. May kita sa designs may kita din pag nabenta yung t-shirt.
Great tip yan sa mga gustong mag t-shirt business. Thanks!
Hi Ariann, I am also planning to have this t-shirt printing business can you help me start up? Email me at [email protected] thanks and looking forward in getting some insights from you kasi Im 28 and wanting to go out of corporatr world..
hello Jon, Ive been reading your emails. Thank you for your great insight. I have a small animation studio, and my primary services are web and interface design and video animation production, and its ok, but i wanted to make it more productive. Ive been reading a lot of business books to educate myself. I am just wondering, in your experience as an entrepreneur, let say you have an animation and design studio, how would you market your studio? who are the people you will approach first? Thank you.
Hi Prime.
What I’ll do is first identify who are my specific niche market. You can’t be the design studio for everybody. That will not work anymore.
Once I’ve identified them, then I’ll go find how can I reach them? Online or offline.
For example, I decided to become a “Design Studio For Restaurant Owners”
Are there trade magazines for restaurant owners? Are there events where they gather? Are there forums or facebook pages? Etc.
Hi Jon, I started to read your emails and I need also your advises. I opened a SPA in Sta. Rosa, Laguna, gusto ko ma improve and SPA business ko, how can I catch more clients? Thank you for your time.
Babs
Hi Babs.
If you have a budget, you need to market and advertise your business to potential customers.
Kung limited budget ka, find a partner. Another business who caters to the same customers. For example, you can partner to a parlor. Every referral nila, they’ll get a commission and vice versa.
Bottom line, you have to go out there and actively promote your business.
People will not just naturally go to your SPA because it’s open.
Hi Mr. Jon,
I felt interested about your views and opinion i going into business. I need more inputs and insights to change my
visions in life in order to prosper and gain financial freedom.
good day jon am planning to put up kainan business can you give me more insights on how will i be able to get people coming back
Hi Sir Jon!
Good morning!
Im June Melchor. 25yrs old. student from PuP, Sta. Mesa. 3rd yr College.
BS Entreprenuerial Management.
kakasimula ko pa lang po mag tayo ng maliit ng Business dito s tapat ng bahay ko.
which is.. Burger ni Juan. mejo nagsasawa din po pala ang mga tao s burger. ayoko pong malugi to dahil eto lang pinagkukunan namin ng mama ko.
ano po kayang magandang gawin? o pakulo? 🙂
help me guyz.. thanks 🙂 and God bless.. 🙂
Hi June.
Some ideas to increase sales.
1. Create a different flavor of your burger. Like spicy or pure chicken.
2. Sell something else that will complement. Kung burger, maybe you can sell drinks or fries on the side.
3. Have a promo. Buy 2 Get 1 Free.
For long term, think of a repeat visit strategy. Like give away a coupon so they’ll keep on coming back.
how can i find a legitimate network marketing company?
I suggest that you start your own business. That is the TRUE Entrepreneurship. In MLM, you’re merely a sales force of that company. Many people don’t realize this. Ang yumayaman dyan, yung nasa taas. Remember, bago ko maka kuha ng commission, sila muna ang kukuha. Parang tax sa sahod mo. Gobyerno muna.
Thank you so much jon for your brilliant ideas in enterpreneurship.
Im a teacher and planning to have my early retirement soon.I also learned about MLM which isnt good.Thank God I have read your article.
Could you please help me jon on what business would I start?
I love bags,shoes and sandals and most of all i love to cook and bake.
Would it be good to enroll in baking so I could start on any baking business?Please reply,I would be vety glad to hear from you!
If you’re passionate about baking, go for it. Go for it BIG. People are tired of same old breads. Be creative and pursue your dream.
Sir puede nyo po bang ipaliwanag kung ano po ba para senyo ang meaning ng network marketing or mLM? tnx..:-)
Hi jon,
I am really impressed by ur ideas. Good job. Keep it up. Continueto be an inspiration for all corporate prisoners 🙂
By reading ur article, I became interested in putting up van rental and tshirt printing since im from a tourist destination province.
I will definitely buy ur book to enhance my preparation for my business.
Thanks
Dear Mr. Jon,
You are truly correct “You can start business even you are working in a corporate world” .
Share my History:
YEAR
2000
Corporate Employee
Start Business: Mini Store
2001
Corporate Employee
Mini Store
2002
Corporate Employee
Mini Store
2003
Corporate Employee
Mini Store
New Business: Computer Shop 10 Units
2004
Corporate Employee
Computer Shop 10 Units
Mini Store
2005
Corporate Employee
Computer Shop 10 Units
Mini Store
2006
Corporate Employee
Computer Shop 10 Units
Mini Store
New Business : MLM (Failed) .You learn from your mistake lost 16K. Accepted part of growing up.
2007
Corporate Employee
Comp.Shop 10 Units
Mini Store
2008
Corporate Employee
Comp.Shop 10 Units
Mini Store
New Business : Under World Company Software System Corp.
2009
Corporate Employee
Comp.Shop 10 Units
Mini Store
Under World Company Software System Corp. (Naghihingalo)
2008
Corporate Employee
Comp.Shop 10 Units
Mini Store
Under World Company Software System Corp. (Naghihingalo)
2009
Corporate Employee
Comp.Shop 10 Units
Mini Store
Under World Company Software System Corp. (Nakahinga ng konti)
2010
Corporate Employee
Comp.Shop 10 Units
Mini Store
Under World Company Software System Corp. (Established)
2011
Corporate Employee
Comp.Shop 10 Units
Mini Store
Under World Company Software System Corp. ( Fully Established)
2012
Corporate Employee
Comp.Shop 10 Units
Mini Store
Under World Company Software System Corp. (Established)
2013
Corporate Employee
Comp.Shop 10 Units
Mini Store
Under World Company Software System Corp.
New Business : Finances Support in my Friend (Damn all savings LOST!!) 2.5M in just 3 months!! . A big big lesson in my life!!! , i will never give my money unless my OWN BUSINESS… ..
2014
Corporate Employee
Comp.Shop 10 Units
Mini Store
Under World Company Software System Corp.
New Business : Partnership Business (Damn my savings again LOST!!) Php 300,000 in just 5 months!! . A big big lesson in my life again!!! , i will never give my money unless my OWN BUSINESS AND ONLY ME!!… ..
July 2014 – Now making my own Business…
“Dont be afraid to lost, for sure next time you will be wise”.
hi john single parent ako my wifed passaway! i have a printer for rent business maayos nman sya nung una kaya lng napabayaan ko sya nung time n nagkasakit si misis! ang masama pa nag invest ako sa solar bisnis at nalugi walang wala ako now baon pa sa utang advice naman paano ba ako babangon ulit existing parin bisnis ko pero kapos n sya sa pang araw araw nmin n gastos ng dalawa kong anak baka my idea k din kung paano ko iaalok ito sa mga company n need ng printing services!
Hi Mr. Jon,
Just new in here but already loved the knowledge sharing and you giving pieces of advise for business-minded persons.
Do you have a follower here who has a t-shirt printing business? I love art and I am planning of selling, online, a t-shirt with a hand-painted design. But I have no idea where to buy good quality t-shirts and fabric paints at affordable price.
I hope someone here could give me suggestions.
Thank you so much!
hi jon,
i have a food supplements na gusto kong e market, ang problema hindi ko alam kung papaano, nasubukan ko na maganda yon product.. nag hahanap nga ako ng makaka bakas .. ano maipapayo mo? salamat in advance..
Find where your target customers are and go there. Kung nagbabasa sila ng dyaryo, advertise on that newspaper. Kung may event silang pinupuntahan, go there too. Hindi porket maganda ang produkto e kusa nila itong malalaman. You have to go out and be aggressive in marketing your product.
Hi Sir Jon,
Good day!.. Me and hubby wanted to start selling homemade pickles and atchara with a twist… the thing is.. we dont know if how to market them. We are so new about this.
Please enlighten us.
Thank you so much
Hi . Good Day . Just the same problem of all the others. Me and my husband wanted to start a business but we have no established ideas yet of the kind of business we are going to venture . ME is currently employed as an Accounting Supervisor and my husband as A service Technician-( air con & refrigerator) . What do you think the best business that we can start with.
Thank you.
Hi Jon,
Thanks for sharing your experiences in business.
Question lang. When you were still an employee and on the road to entrepreneurship, how did you manage to pay taxes? Did you immediately register your a business/freelance? Did you have to reach a certain quota on sales/project before you registered sa BIR? Or did you register na maski di pa stable yung income?
That’s my problem now. I don’t know if I should register na maski wala pang sales. I also don’t know if I should file it as “Sole Proprietorship” or something else because I’m also employed sa advertising company.
Planning to make website design and development as freelance/business.
Hope you could give insights.
Thanks in advance!
Hello jon great day,, have read ur emails.. ano pa bang dapat kong gawin to continue increase my sales in my bugasan and grocery store..
baka may maishare ka for my improvement
Thnx n advance
hi sir jon!
you are truly an inspiration for those people who are hopeful to have their own business someday just like me…
thanks a lot…^_^
Nice dami matutunan sa mga blogs nyo im planning to start up bussines bigasan any comment and suggestions thanks Godbless every one
Hi sir Jon. I have a pharmacy. At start ito lumiit ang sales nomg tabihan ako isang drugstore din. Limit ang kita at medyo kspos sa stocks ako at marami utang sa supplier ano dapat ko gawin utang ba ako interest money para purchase stocks at ibayad sa utang o stop ko for assume?,at ano pwede king business kasi botica Alam ko.pls ned you’re advice